PROJECT OVERVIEW
TASK: As the ENSATS Student Council Graphic Designer, I was responsible for establishing and maintaining the visual identity of the Student Council, which included creating a comprehensive branding package. This package included a full name logo, a short name logo, a custom set of fonts, and a color palette to ensure consistent and cohesive branding across all materials.
DELIVERABLES: Two key projects I led included the development of the Student Council's branding and the design of the Annual Mid-Year Report. For the branding, I created a distinctive visual identity that could be easily adapted for a variety of media. The Annual Mid-Year Report required a standardized layout for official Student Council documents, incorporating the branding elements for a professional look. This report is distributed to ENSATS administration and Student Council members.
OUTCOME: The success of these projects has been integral in establishing a strong foundation for the Student Council’s visual identity. As this is a newly formed organization at ENSATS, my work has ensured a recognizable brand that will continue to support future councils and their design initiatives.
STUDENT COUNCIL ANNUAL MID-YEAR REPORT
Adobe InDesign
Designed a unified layout for all official documents and synthesized the council’s accomplishments, progress, and goals into a polished, accessible report distributed to administrators and members.
ESSEX NORTH SHORE SOCIAL MEDIA
Adobe Illustrator, Adobe Photoshop
Designed graphics for specific events following the Essex North Shore Agricultural & Technical School Brand Guidelines to alert the public of upcoming events and notable dates on the school’s calendar.
HUMAN RELATIONS DEPARTMENT
Adobe Illustrator
Designed, printed, and mounted vinyl banners to promote job listings at Essex North Shore Agricultural & Technical School, following the institution’s branding guidelines while implementing a modern style.
THE MAPLE STREET BISTRO
Adobe Illustrator
Created a cohesive “farm to table” poster series for the Maple Street Bistro, representing the “Classic Caesar” Salad menu item to be used for advertising and decorative purposes on the walls of the restaurant.
HAWKS ATHLETICS
Adobe Illustrator, Adobe Photoshop
Designed “Gameday” graphics with a vibrant and energetic feel to highlight the matches of each of the Hawks teams, as well as posters for the Girls Field Hockey team with a roster and photos of the senior athletes and captains to recognize them on their Senior Night.
